Digital Marketing To Grow Your Business
"Lyrics" On the first day of Christmas, my Online Marketer gave to me, a marketing strategy for the new year. On the second day of Christmas, my Online Marketer gave to me, 2 lookalike audiences On the third day of Christmas, my Online … [Continue reading]
I’m looking for ways to provide digital marketing information and value to local businesses, whatever community you serve. Would you please help me by answering the questions in my (1st) Annual Local Business Marketing Survey? I read all sorts of … [Continue reading]
In August 2001, I visited Donetsk, Ukraine, which at the time was a sister city of Pittsburgh, Pa. My visit was sponsored by Sister Cities Pittsburgh. Our exchange group included a former Allegheny County commissioner, an attorney, an … [Continue reading]
Consistency seems so mundane. Yet, achieving consistency -- what some might see as daily drudgery -- often creates amazing results. The “My 3 Words” exercise, started by Chris Brogan in 2006, is for me an attempt to build some consistent … [Continue reading]
"The code is more what you'd call 'guidelines' than actual rules." -- Capt. Barbosa explaining the Pirate Code to Elizabeth Swan in “Pirates of the Caribbean.” I sometimes worry that former newspaper colleagues would be horrified to learn … [Continue reading]
If your business relies on digital marketing, the Apple iPhone privacy updates and Google’s new user cohorts are going to affect you. The changes mean the vast reservoirs of data about website and app users will muddle and dry up like Lake Mead in a … [Continue reading]